Before they see the bride walk down the aisle and before they “ooh” and “ahh” at the floral arrangements, there is one thing that gives off the first impression of your big day: paper.
Whether you decide to send out Save the Dates or just go straight to the Wedding Invitation, that pretty piece in the mail shows off your theme, venue, and when your wedding day will be. The importance of your invites cannot be pushed aside and with so many options out there – what do you do?
So many of our couples ask for wedding stationary assistance, and for good reason! Not only are there countless styles, but what information do you include in the details card, when do you send them out, and who the in world will address all of them?
We asked one of our favorite local design and stationary vendors, Citrus Press Co., to answer these questions. Take a look at Sarka’s answers and check out some of her beautiful and amazing work!
About her & Citrus Press:
1. Is Citrus Press an entire team or a one-woman team?
Currently the company is run by myself. I design each and every piece that goes out of my door to the client. The client works with me directly and I love this because I have control over the quality and design and my customers have my full attention. However, I’m starting to look into some help. Whether it’s on the client side or the design side, my business keeps growing year by year.
2. What inspires your designs?
My designs are inspired first and foremost by creativity. How I work is, I create mood boards with elements that inspire me and I start brainstorming that way. I love fonts and love marrying beautiful fonts with modern and trendy styles. I also read trend reports and see what’s ‘up and coming’. I like to make sure my designs are classic and timeless yet forward.
3. How long have you been designing?
I’ve been designing stationery for almost 5 years now. Prior to that, I was a Senior Art Director and Senior Designer for 10 years at multiple companies in the UK, designing branding and national campaigns.
4. How do you decide what style is best for a client?
I usually let a client see my work and read their reaction and engage in conversation about their theme, any elements they’re using, colors, and location to see which design works for them and which doesn’t. Some pick a design on the spot and have no changes apart from adding their wording and colors. And some clients want something more customized. Since I do all the designs myself, I can pick apart my designs for my client and pull elements from different designs together so that they can have a fully customized suite. That’s the beauty about what I do.
1. When do you recommend sending out invitations?
Start speaking to a stationer no later than around the 6 month mark to get started on your order. Typically you should send the invitations 3 months before the wedding date – here’s the breakdown: give your guests 4 weeks to decide and 4 weeks to reply and you should have 4 – 5 weeks before the wedding to finalize numbers and make final arrangements with your caterer and vendors. If you’re having a destination wedding you should especially send your invitations out at the 6 month mark with details of the location and stay options so that they have plenty of time to make the appropriate arrangements. Start speaking to your stationer around the 9 month mark if it’s a destination wedding.
2. Do you recommend sending out Save the Dates as well?
I do recommend sending Save the Dates especially if you are having a destination wedding or have guests that would need to travel. Save the Dates also can just keep everyone informed via a wedding website and it’s great to share your engagement/ wedding news!
3. Who addresses the invitations?
Citrus Press Co offers both options for envelope addressing. We can keep things simple by not doing any addressing and allowing the bride do it herself. We can just print the return addresses or we can also do the guest addressing as well. We are happy to accommodate any requests. It all depends on the client’s needs and timing.
To learn more about Sarka and Citrus Press, visit her website at http://www.citrus-press.com, and don’t hesitate to contact her to create your perfect wedding suite or other stationary goods!